10th Jan2012

Other Human Creativity – A Critique of Crittick’s Holiday Commercial Wrap Up

by admin



The recent release of Crittick’s Holiday Commercial Wrap Up is brilliant. Take a look.





From the technical side, the lighting, audio, and editing quality is great. The balance between the commercial footage shown and Mac Finley’s on-screen presence is solid. There’s just enough of the commercial shown as full screen to display key aspects of the commercials, but not overdoing it to the point of “wanting to change the channel”.

While keeping the commercial footage running within view in the small over-the-shoulder screen, Mac Finley (with the sharp shooting handle of #MacMarketing) is personable and energetic. His small side remarks and the sharp cuts during the video are well timed and easily flow together, giving a more human aspect to presenting the information. He does use his hands a bit, which can be expected and encouraged, but he does have some ring bling going on. There are moments of “Ooooo, shiny” while watching. Mac Finley’s accent is fun, but really, his well-trained mustache is on point and rounds out the physical character nicely.

You can view more from Crittick at their YouTube channel HERE.


Overall: Great for pointing out the warm and fuzzies of the money-making side of the holidays. Nice work, Jay Preston and Brendan Bradley! Can’t wait to see more!

21st Dec2011

The Night Before Christmas – TNG Version

by admin



Happy Holidays, everyone! Whether you celebrate Christmas, Hanukkah, Kwanzaa, Yule, Festivus, Wintermas, or ‘other’, may you have the best ever, and awesomesauce wishes for the New Year!

Curl up in front of the portable heater, and enjoy the following video.

Night Before Christmas




04th Nov2011

Review: Static Electricity Remover

by admin

 

In Southern California, there’s a windy weather phenomenon called “The Santa Ana’s”. It produces the hottest windy weather that is experienced usually in the Fall season. It brings the area into fire season, wreaks havoc on allergies, and creates some of the worst static ever. Oddly enough, most occurrences of the hot wind don’t even come from the direction of Santa Ana, but almost every Southern California resident within the LA area would know exactly what you’re talking about.

Static Electricity is a natural occurrence, whether or not it is intentionally created. Some people have lived in fear of that zap for years, and of course, during the Fall windy days, there are even articles of clothing to avoid which build up static. Personally, I don’t know whether a past electrocution accident dismantling old school computer monitors (jammed a screwdriver in the “Danger! High Voltage” area) may have amped my static-attracting powers, but I get zapped often, and more painfully than others tend to do, even doing the most mundane, non-static building activities.

I kid you not, I have found a miracle worker which prevents me from going through that static zap jolt. I found the Static Electricity Remover on ThinkGeek.com, and my curiosity was perked. It’s a small little Japanese product that I thought would at least be good for a laugh. It came with a pamphlet (of instructions, I assume) that was all in Japanese. No worries, it’s easy enough to use. Hold the black rubber/plastic part of the little keychain sized module piece up to the metal that you think might zap you. If you see a little animated smiley face pop up, you’re safe to touch the item. If nothing shows up on the screen, you are good to touch it, as well. It’s like winning twice!

I attached the item to my keys since they’re always in my pocket or close at hand. It’s about the length of a AA Battery, and the brilliant thing is that it doesn’t use batteries (just the hit of static).  I use it to touch everything that has zapped me in the past (car, shopping carts, doors, walls in the office, computers, even people). I have not been zapped once this year while using it. Lots of smiley faces popping up for me, though.

Click Here for the Static Electricity Remover on ThinkGeek.com